Partner With The ETPL
A new era of cricket is arriving in Europe. Join the brands helping shape one of the most ambitious sporting launches in modern cricket.
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European franchise cities
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Matches in season one
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Weeks of international coverage
Global
Broadcast and digital audience
Why ETPL?
ETPL combines international cricket, premium franchise ownership, European host cities and global storytelling into a modern sports entertainment property built for brands.
Ground Floor Opportunity
Become a founding commercial partner before the league enters its next growth phase.
Europe Meets Cricket
A unique bridge between Europe and one of the world's largest sporting audiences.
Premium Storytelling
Built for modern audiences with social-first content, creators, behind-the-scenes access and entertainment.
A Truly Global Audience
ETPL sits at the intersection of European sport, Indian cricket fandom, diaspora communities and global streaming culture.
Multi-market exposure across broadcast, social, streaming, live events and hospitality.
Shape The Future Of Cricket In Europe
ETPL is currently engaging with a select number of strategic commercial partners ahead of the inaugural 2026 season.